The Lego Provider History

The Profano company was founded in 1932 when Danish carpenter Ole Kirk Christiansen started making toys for a living. He battled to make payments in the absolute depths of the Great Depression, but the tiny prototypes he previously made of things like ironing planks and ladders had great potential mainly because children’s toys. This individual named the corporation Lego after two Danish words and phrases, leg and godt, which means “play well. ”

In 1958, he made the iconic seglar brick with tubes inside that means it is interlock with other lego portions. This groundbreaking innovation totally changed the company and allowed this to develop at an surprising pace.

By the 1960s, Seglar had expanded its intercontinental reach and began creating toys under license in North America via an arrangement with luggage producer Samsonite. The company also set about selling places with all the parts wanted to build a certain model, and introduced dedicated themes which include Space (with astronaut minifigures), Castle, City (later renamed Seglar City), and FabuLand.

In the 1970s, Lego took a dramatic step forward with its introduction of Lego amounts that experienced movable legs and arms. The company also began using more vinyl and here larger prevents for youngsters, a range called Duplo. In the eighties, Lego’s product sales grew at a remarkable rate of ten percent annually, despite overall plaything industry product sales growth reducing.

Today, Seglar is a large global company with revenues of more than $5. main billion and one of the most coveted brands in the world, ranking best on Brand Finance’s ‘Most Powerful Brand’ list in 2015. But it surely still seems less such as a ruthlessly business giant and more like an ancient family friend.

Laisser un commentaire

Votre adresse e-mail ne sera pas publiée. Les champs obligatoires sont indiqués avec *

La période de vérification reCAPTCHA a expiré. Veuillez recharger la page.